Is your business on Facebook? IF NOT – WHY NOT?

Business owners – Facebook is an absolute must for ALL businesses. Below are the top 10 reasons why…!

1. Increased exposure to potential customers
• 1.9 billion users are on Facebook
• 78% of Australians are on Facebook
• Over 60% of users will look at a brands Facebook page before making a purchase

2. More Leads
• We are not just talking about page likes, Facebook is a platform to build long-term relationships with clients and can lead to influx of new and repeat purchases from customers when used correctly

3. Reduced marketing expenses
• Starting a Facebook page costs exactly $0
• Advertising on Facebook (which is optional) is relatively inexpensive and provides excellent bang for buck compared to other formed of more traditional media (TV, Radio, Print)
• What’s more advertising on Facebook is about 1,000x more targeted

4. Reach a targeted audience
• This carries on from point #3
• While Facebook may have 1.9 billion users, and 70% of Aussies may be on the platform… we are under no illusions that ALL of Facebook wants to buy your product or partake in your service. This is where Facebook targeting come in!
• If you are a local business you can target according to location, sex, age, interests, CRM, page or post engagement…. The list goes on!

5. Facebook Insights
• Facebook insights provide an abundance of information about your page, your audience, and your post-performance
• What’s more, they are super easy to understand! Even for the most number non-friendly people out there!
• At a top line glance, you can instantly know the… #number of page likes, demographics of all your page likes, reach of your page, and each post, page engagement, post-performance

6. Build Brand Loyalty
• Facebook provides an unrivaled way to communicate personally with your customers
• If your followers see you being active & responsive on the platform, they’re much more likely to do business with you than a company with no Facebook presence or a poorly run page.

7. Increase website traffic
• Facebook posts and ads are a medium for driving users to your website
• Your website URL can be put within a post OR embedded behind a neat look “call to action” button. (I.e. Shop Now, Book Now, Learn More)

8. Boost SEO
• Facebook – when used correctly can have a huge impact on your SEO… How?
o building links through social shares
o driving traffic to your site through posts and adverts
o Improving visibility with keyword optimization
o attracting a relevant, and engaged audience
• All of the above will affect your search ranking, which means… if you execute them well on Facebook your SEO will also improve!

9. Be Mobile-Centric
• Facebook is mobile first – over 90% of users access the platform form there mobile
• The great thing about Facebook Is your business page will be device agnostic – I.e. you have a fantastic mobile presence in no time at all!

10. Know what your competition is doing!

• Facebook has a feature that will even let you spy on your competition
• You can select 5 pages (your top competitors) and Facebook will show you their follower count, post frequency, the types of posts they are posing, and even their top performing posts

Hopefully, these 10 benefits have convinced you that having a Facebook business page is an absolute no-brainer! If you need some help getting your Facebook page off the ground – please contact Rock Social! Lol I write my papers am not sure how applicable it https://essayclick.net/ would be in australia